Hi.

I'm Kirby or Kirbs/Kirbavore/Kirbalicious/Kirboboost/Kirbarella/Kirbatron.  Feel free to call me any of those. 

I'm an art director who has it in her blood.  Dad, art director.  Mom, art director.  Bro, art director.  
I couldn't avoid it and I couldn't love my job more.  I'm 90% sweet and 10% blunt as hell with the mouth of a sailor.
I'm lucky enough to have worked on clients such as Whataburger, Shiner Beer, SkinnyPop Popcorn, Tuesday Morning, Frost Bank, Whole Foods, Fossil, Royal Caribbean and many more.

Experience

Point B Design Group, Austin  //  Social Media Strategist  //  March 2024 - Present
- Plan video shoots, conduct client and employee interviews, and edit video content
- Create social media content and write all copy around media mentions, events and architectural projects
- Plot out the social media calendar to capitalize on holidays and relevant cultural touchstones, such as Mental Health Awareness Month, and schedule posts to match

Good Spirits Beverages, Austin  //  Co-founder  //  January 2022 - February 2024
- Co-founded an all-natural, non-alcoholic CBD beverage company, generating flavor ideas, company name and hands-on production work
- Created the branding, including illustrations, color palette, font selections and social media content
- Built partnerships with locations to sell our product including Hotel Magdalena, Swedish Hill and Tiny Grocer and offer tastings and attended events to educate people

Creative Center (C2)  at Charles Schwab, Austin  //  Art Director  //  April 2021 - March 2023
- Concepted and designed for several lines of business primarily for email campaigns, videos, content marketing and infographics
- Directed internal animated projects, such as creating videos to motivate employees during a series of mergers

McGarrah Jessee, Austin  //  Art Director  //  2015 - 2020
- Orchestrated all of the social content and wrote all copy for Shiner Beer, Lemishine, Frost Bank, Whataburger and SkinnyPop Popcorn with one Shiner Beer leap year post becoming their most engaged/liked post of record
- Developed a digital episodic reality series for Whataburger called “The Rookie and The Regular” which involved concepting, casting, directing and editing the series
- Designed and concepted website content for Whataburger, Tuesday Morning, Costa Sunglasses and Yeti

R/GA, Austin  //  Senior Visual Designer //  2013 - 2015
-Created several digital and social campaigns for Fossil, Converse, Royal Caribbean and Whole Foods
-Launched a social campaign for a Fossil SXSW event to promote an event they were hosting, this campaign received a bronze Addy
-Designed the user experience for the Whole Foods app alongside UX Designer and Creative Director

R/GA, New York  //  Visual Designer  //  2009 - 2013
-Designed and concepted banner ads and pre-roll videos for Verizon FiOs
-Created and designed a site redesign for Goldman Sachs

Education

Southern Methodist University: Lanier Temerlin Advertising Institute   //  2008
Major in Advertising and minor in Art History